T&CH Configurator
About
T&CH want to improve product and brand experience, so they can improve lead conversion.
Services
Web App
Configurator
AR / VR
Market and User Research
Team
Product Designer
3D Artist
UI/UX Designer
Front-end Developer
Back-end Developer
Platforms
Web App
Mobile App
VR Reality
Client
Town & Country Haus
Industry
Real Estate
Architecture
Problem
Company goal
T&CH want to improve product and brand experience, achieve better look of the houses
Company goal
Company wants to improve lead conversion and receive work effects in short period
User goal
Customers want a better look at their house so that they can feel safe and precise about expensive and complicated investments.
Results in numbers
Result
The company's results showed that VR tours led to increased interest in office visits for house evaluations, positively influenced real estate buyers' investment decisions, and made it easier for users to visualize properties as future homes.
40%
Positive decisions
of real estate buyers claimed that the virtual room tour they’ve had before purchasing a house pushed them to make a positive decision and invest money
37%
More interested clients
of clients were more interested in coming to the office when called by the salesman for house evaluation when offered VR Tour
77%
Сonfirmed the effectiveness
of users claim that it’s easier to visualize the property as a future home when enhanced by VR or AR experience
Lead conversion process
1
1
Configure dream house
Web app
Select your preferred house type and customize various aspects such as colors, materials, form, and plan using the user-friendly WEB application. Once done, simply send the configuration to the sales office.
Web app
2
2
Place house with AR at your building plot
Augmented Reality App
An interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information
Augmented Reality App
3
3
Confirm real life house
Virtual Reality App
An interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information
Virtual Reality App
4
4
Salesman assistance
Sales panel
The salesman is available to provide assistance at any stage of the process, whether through VR or the web. They can join the client's session, help with configuration or navigation, and engage in chat communication
Sales panel
Additional tools
Addresables
Split houses into smaller chunks, stream seamlessly via server using addressables for all platforms
Light Bake
Custom lighting pipeline reduces bake time, ensures lightmaps and proper house lighting
Occlusion culling
Custom occlusion culling algorithm minimizes draw calls in dynamic scenes
Web First approach
Unity3D engine leverages powerful capabilities, connects with HTML5 UI via JavaScript API
Scalable performance
Pre-generated graphs manage configurations and transitions, eliminating UI update bottlenecks
Laparoscopic Simulator VRScopy
T&CH want to improve product and brand experience, so they can improve lead conversion.
CLIENTS AND BRANDS
Our Clients & Reviews
We are grateful for every collaboration and committed to working to strengthen partnerships and reach new peaks.
THE REVIEW
Their technical knowledge was top tier, and we could rely on Prographers’ help even when our Technical Lead was not present at the project for some time [...]
THE REVIEW
Their technical knowledge was top tier, and we could rely on Prographers’ help even when our Technical Lead was not present at the project for some time [...]
THE REVIEW
Their technical knowledge was top tier, and we could rely on Prographers’ help even when our Technical Lead was not present at the project for some time [...]
Brands that trust us
Let's talk
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I agree that my data in this form will be sent to [email protected] and will be read by human beings. We will answer you as soon as possible. If you sent this form by mistake or want to remove your data, you can let us know by sending an email to [email protected]. We will never send you any spam or share your data with third parties.